September 2008 Edition
CLICK HERE to visit the only dedicated online forum for the whole of the glass & glazing industry

ONLINE OFFERINGS AND LEADS TOO!

Sarnafil Roof Assured continues to invest in their online presence with two new subsidised customer template websites and a partnership deal with Yell.com which is already yielding a 50% increase in enquiries.

The development of a new subsidised customer template website is an important investment by Sarnafil Roof Assured and is further evidence of one of the most comprehensive marketing support programmes in the trade home improvement sector. This new website offering including the exclusive deal with Yell.com has been developed by Sarnafil Roof Assured to give Registered Installers the opportunity to improve their online presence.

There will be two website options: firstly a complete template of the existing Sarnafil Roof Assured site but with a customised homepage, text changes throughout, an installer credentials page and a new contact page; secondly a single information page which will include a brief history/background, brief overview of the Sarnafil system, outline of the 5 point pledge and important guarantee information.

Within the package customers can also have their own domain name and website hosted, so it’s everything that a contractor could ever want online. For those companies with an existing site that they feel happy with then they can simply add a link to the Sarnafil Roof Assured website to give them added credibility and better website ranking optimisation.

The Yell.com opportunity allows Registered Installers to get a cost effective presence in a local region with a direct link to their website. A recent trial in 10 regions resulted in a 50% increase in enquiries over a 3 month programme when linked to the main Sarnafil Roof Assured website. The listing would be live for 12 months under the roofing services classification, which on average receives over 70,000 page impressions per month.

Kerry Parker, business development manager comments: “This is an important development not just for us but our network of Registered Installers. We are providing several website options at just a fraction of the cost of producing a separate website. Along with the fantastic Yell.com opportunity it’s another example of us using our capabilities to help gain business and promote the brand for our customers.”

BACK TO ARTICLES

Produced and distributed in conjunction with Pro-Active Management Systems 
T: 01226 321450  F: 01226 240202   E: info@clearview-uk.com